Thanks to Paul Clifford for contributing this excellent manual to IMA. I encourage you to visit and use his excellent service at Ravepress.
Ravepress is a service that explodes search rankings by creating a highly optimized press release specifically engineered towards your keywords. The release is then submitted to over 39 high end media sites (including Google News) which in turn ensures it gets syndicated across hundreds of sites globally. This creates high authority backlinks, so increased rankings follow, and ultimately more sales.
Paul has written a ‘newbie friendly’ manual called ‘Press Release Power’ on how to write your press releases for attention and seo and includes where to publish to them on free PR sites. It’s a great read, highly valuable… so check it out here: